Miami Arts Marketing Project is a high impact series curated for the arts and creative ecosystem that provides the discovery of the latest trends in marketing, innovation and exploration of innovative partnerships and new audiences. It’s a collaborative experience unlike any other.

LAB 1: - TURNING YOUR ASSETS INTO CORPORATE SPONSORSHIP
February 25, 2020, 9am - 12PM Adrienne Arsht Center

Sponsorships are about passion and customization. Can you artfully sell your group in the competitive sponsor marketplace? Learn how to showcase your group’s unique assets and deliver your impact with passion and flair. This LAB will focus on the assets your group can offer to business and how you can craft a compelling, personalized, innovative proposal with a moderator led panel discussion with corporate leaders followed by a hands-on interactive to design your pitch. A fast paced showcase will highlight some of the day's memorable pitches.

SESSION LEADER: - Cristina Blanco, United Way

SPEAKERS: - Janet Altman, Kaufman Rossin; Erbi Blanco-True, Iberia Bank; Bill Fuller, Barlington Group; Sebastien Laboureau, The Sagamore; Carol Henderson, Brightline and Alan Espino, Beat Culture Brewery

LAB 2: - MEDIA MARKETPLACE: HOW DO THE ARTS GET COVERED?
March 31, 2020

Getting visibility in the media is constantly evolving. Local media leaders offer the inside scoop on how to get your arts group in the media spotlight. Explore how to think creatively and expansively about messaging to get your story told. Receive tips from the experts on learning to build relationships with local reporters, create strategies for press placement, fine-tune your message and pitch arts stories to non-traditional media. All participants receive the MAMP Media List for the Arts.

SESSION LEADER: - Melinda Sherwood, Kreps de Maria

SPEAKERS: - Melina de rose Artburst; Russell motley, MIA Media Group; Marivette Navarette,Mujerista; Zach schlein,New Times; Pola bunster, Prism Creative Group

LAB 3: - ROUNDTABLE ROUNDUP
April 28, 2020

Interact with peers, colleagues, and creative leaders to as we take a deep dive into key marketing tactics and strategies covered in our MAMP 2020 Envision Series. Explore best practices for Email Marketing, growing your lists with Data Mining and Segmentation, effective use of Google Grants and Adwords and more. This session is an innovative, interactive morning that is all about solutions – by you, for you – with input from our collective Brain Trust.

SESSION LEADER: - Brendan Glynn, Friends of WLRN

NEW for 2020: - MAMP BREAKFAST CLUB

New for 2020 and exclusive to MAMP Masters Partners, this topic-focused breakfast event is for marketing directors from some of Miami’s most influential arts marketers, organizations, and institutions. An invite-only event, these small format sessions are designed to build community among the executive level arts marketers and offer intimate roundtable conversations at a higher level of engagement. Contact Ana@artsbizmiami.org for more information on how to participate.

SESSION LEADER: - Michelle Reese, HistoryMiami Museum

Take a deep dive into topics relevant to amplifying your organization with our MAMP Labs. Each program includes an innovative interactive.



Register for the Full Series and Save!

LAB series: $200 for 3 labs Lab: $75 each